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Brasil National Team Collection
The art direction for the Brasil National Football team collection was based on the concept of Brasileiragem (meaning “the Brazilian way of playing”). The lettering, color system, patterns, and graphic elements were created using fragmented shapes from the Brasilian flag. Additional graphics were created by isolating components of the apparel design. The imagery was a showcase for the apparel and star players, capturing their pride, unity, joy, and sincerity.
Photographer: Lucas Garrido
Services: Art Direction, Creative Direction
The art direction for the Brasil National Football team collection was based on the concept of Brasileiragem (meaning “the Brazilian way of playing”). The lettering, color system, patterns, and graphic elements were created using fragmented shapes from the Brasilian flag. Additional graphics were created by isolating components of the apparel design. The imagery was a showcase for the apparel and star players, capturing their pride, unity, joy, and sincerity.
Photographer: Lucas Garrido
Services: Art Direction, Creative Direction