I’m a Los Angeles native currently working as a Brand Designer at Nike in Portland, OR. I specialize in creative direction, brand development, graphic design, and illustration — drawing inspiration from different cultures, visual arts, and music to craft meaningful, tactile solutions.

Graduated from Pasadena Art Center College of Design - BFA with honors in Illustration and Design
instagram: demetrius_rfc

Nike Rally Cry

Still art direction for the Nike “Rally Cry” campaign. I collaborated with the photographer to capture the athletes and brand ambassadors as well as refining the graphic look and feel.

Photographer: Lucas Garrido
Services: Art Direction, Creative Direction

2017 — Frogtown, Los Angeles