I am a creative from Los Angeles currently working in Portland, OR at Nike. My work blends brand art direction, development, graphic design, and illustration into cohesive brand expressions. I create meaningful and tactile solutions inspired by culture, art and music.

Graduated from Pasadena Art Center College of Design - BFA with honors in Illustration and Design
instagram: demetrius_rfc

Nike Yoga 

Shapes, light, and resilience inspired the art direction for Women's Yoga. By combining the women's layered poses and intentional tight crops, their body parts exit the composition's frame creating abstract shapes painting a masterpiece of yogas beautiful artform.  

Photographers: Ward & Kweskin
Stylist: Karolyn Pho
Services: Art Direction, Creative Direction